SuccessWokili

Digital Marketing Specialist.
DTC Marketer · Creative Strategist · UGC Creator · Speaker

Engineer by training. Creative by instinct. I build performance-led content at the intersection of data, strategy, and authentic storytelling.

EducationBA Industrial Engineering · Dalhousie
Experience5+ Years Project Management
LocationCanada · Available Worldwide
800K+Organic Views
50+Brand Partners
3%+CTR
25%+Hook Rate
5KTikTok
🏅
Project Management Professional (PMP)PMI · Dec 2022 · Valid to Dec 2028
🎯
Certified Creative StrategistBecome A Creative Strategist · March 2026
Success Wokili
Previous Clients

Trusted by 50+ brands.

BackVac
BackVac
DermRays
DermRays
Ditoi
Ditoi
Goodfood
Goodfood
FasTreat
FasTreat
iUNIK
iUNIK
Jolie
Jolie
Just Cozy
Just Cozy
Kuri Nüka
Kuri Nüka
Lifesum
Lifesum
Maritime Madness
Maritime Madness
numbuzin
numbuzin
Oh Clem
Oh Clem
Old Money
Old Money
Pair Eyewear
Pair Eyewear
BackVac
BackVac
DermRays
DermRays
Ditoi
Ditoi
Goodfood
Goodfood
FasTreat
FasTreat
iUNIK
iUNIK
Jolie
Jolie
Just Cozy
Just Cozy
Kuri Nüka
Kuri Nüka
Lifesum
Lifesum
Maritime Madness
Maritime Madness
numbuzin
numbuzin
Oh Clem
Oh Clem
Old Money
Old Money
Pair Eyewear
Pair Eyewear
Case Study

FasTreat: 2 ads,
1 organic concept.

FasTreat ·  Online ADHD Care

FasTreat is an online ADHD care platform on a mission to make treatment more affordable and accessible for Canadian adults. With same-day appointments, no phone calls needed, and a professional provider team offering customized treatment plans—FasTreat is redefining how adults access ADHD support.

The challenge: raise awareness about adult ADHD, break the stigma surrounding mental health, and drive bookings for their limited-time $199 CAD assessment offer. The brief called for 2 direct-response ads and 1 organic educational concept.

01
The Friend Recommendation Skit

A phone call between two friends. One has waited nearly a year for an ADHD assessment. The other discovered FasTreat and got seen the same day.

Direct Response · Skit Format
02
The Personal Testimonial

Direct-to-camera testimonial walking through the diagnosis journey: the overwhelm, discovering FasTreat, and the relief of finally getting support.

Direct Response · Testimonial Format
03
ADHD vs Non-ADHD

Showing the same everyday task done with ADHD versus without. Raises awareness, builds empathy, drives conversation.

Organic · Educational · Trend Format
UGC Portfolio

Content that makes you stop scrolling.

Lifesum · Fitness SaaS
Product Demo
Goodfood · Nutrition
Cooking Vlog
BackVac · Travel Backpack
Product Demo
Koho · Financial App
Product Review
Pantene · Hair
Product Demo
Card Game · Lifestyle
Lifestyle Vlog
Client Feedback

What brands actually say.

"

Your creative work has truly made a significant impact. The current CTR for the ads is above 3%, and the Hook Rate is above 25%. Your ability to craft engaging, effective ads is evident and exciting for future collaborations.

Alex
3%+CTR Achieved
25%+Hook Rate
"

Incredibly creative work. The video was absolutely perfect as is. She has a natural eye for content that just works.

Muriel
"

Working with Success has been a great experience. She's very creative, her editing is excellent, and the final content looks polished. Communication is smooth and easy, making the whole process seamless. We look forward to working together again.

Maria
"

Success was very easy to work with, providing excellent content on a prompt and professional level. Highly recommend her if you're looking for unique and engaging content!

Mandy
"

A+ Delivery. Her communication was always clear and timely. What stood out most was her ability to digest our brand key message and turn it into an engaging, fun, and effective video.

Sandra
"

She displayed professionalism, a personable demeanor, and adapted easily to our needs. The final video exceeded expectations, perfectly blending lifestyle shots and dynamic editing. We cannot wait to work with her again.

Fred
Offerings

UGC · Creative Strategy · Consulting

Content Offering

  • Script Reading
  • Script Writing
  • Product Photos
  • Lifestyle Photos
  • Lifestyle Videos
  • Voiceover Videos
  • Concept Creation
  • Testimonial Video

UGC Concepts

Paid Social + Organic
  • Filming
  • 10-60 Second Short-Form Video
  • Direct Response Formula Copywriting
  • Editing, Hook, CTAs, Sounds, Text-On-Screen, Voiceovers

Usage Rights & Raw Videos Are Available.
Rates Are Available Upon Request.

Package Options

  • Storyboard & Content Creation
  • Organic & Paid Package Options
  • Monthly Retainer Options Available

Custom Packages Available To Suit Your Business Needs.

01
Research

Deep-dive into the brand, audience, competitors, and market trends. Understanding the landscape is step zero.

02
Ideation

Brainstorm concepts, hooks, and angles. Build a swipe file of high-performing references grounded in evidence.

03
Briefing

Define the creative direction, messaging hierarchy, format selection, and campaign brief with clear objectives.

04
Content Creation

Script, film, and edit performance-led content. Every element from hook to CTA is intentional.

05
Evaluation

Deploy with clear success metrics. Analyze CTR, hook rate, and engagement to measure what works.

06
Launch

Roll out across channels. Paid social, organic, or both. Every variable is tracked.

07
Creative Analysis

Take what the data says and build again, better. The loop closes and opens at the same time.

Available for consulting engagements with brands and teams looking to build or sharpen their content marketing strategy.

01
Content Audit

Review your existing content library. Identify what is working, what is not, and why. Deliver actionable recommendations.

02
Campaign Strategy

Build a data-informed campaign from brief to rollout. Includes messaging framework, format selection, and creative direction.

03
UGC Program Setup

Help brands build a repeatable UGC pipeline: creator briefs, approval workflows, usage rights, and performance benchmarks.

04
Team Workshops & Speaking

Workshop facilitation on UGC strategy, direct-response creative, and performance content for teams and creators.

Available for keynotes, panels, and workshops on UGC strategy, performance content, and the intersection of data and creativity.

01
Keynote Speaking

Engaging presentations on UGC trends, direct-response creative, and building performance-led content strategies that drive measurable results.

02
Panel Discussions

Bringing real-world experience from 50+ brand partnerships to conversations on influencer marketing, creator economy, and digital strategy.

03
Workshops & Masterclasses

Hands-on sessions teaching teams how to create high-converting UGC, write direct-response scripts, and build repeatable content systems.

04
University & Community Events

Sharing insights with students, aspiring creators, and marketing communities on building a career in digital content and UGC.

Let's build something.

Ready to make content that converts?

Whether you are hiring for a full-time role, a contract engagement, or a consulting project, I would love to talk.

Get in Touch Book a Call
Full-Time RolesContract ConsultingSpeaking Engagements
Inquiries

Let's make some magic!