Success Wokili

Case Study

FasTreat: 2 ads,
1 organic concept.

FasTreat · Online ADHD Care

FasTreat is an online ADHD care platform on a mission to make treatment more affordable and accessible for Canadian adults. With same-day appointments, no phone calls needed, and a professional provider team offering customized treatment plans—FasTreat is redefining how adults access ADHD support.

The challenge: raise awareness about adult ADHD, break the stigma surrounding mental health, and drive bookings for their limited-time $199 CAD assessment offer. The brief called for 2 direct-response ads and 1 organic educational concept.

The Friend Recommendation Skit

A phone call between two friends. One has waited nearly a year for an ADHD assessment. The other discovered FasTreat and got seen the same day.

Direct Response · Skit Format

The Personal Testimonial

Direct-to-camera testimonial walking through the diagnosis journey: the overwhelm, discovering FasTreat, and the relief of finally getting support.

Direct Response · Testimonial Format

ADHD vs Non-ADHD

Showing the same everyday task done with ADHD versus without. Raises awareness, builds empathy, drives conversation.

Organic · Educational · Trend Format

Organic Content Examples

Revlon · Hair Care

Hair Care Demo

Bento · Productivity

Podcast Style

DJI · Tech

Lifestyle Vlog

Oh Clem · Lifestyle

Vlog Style

Client Feedback

What brands actually say.

Your creative work has truly made a significant impact. The current CTR for the ads is above 3%, and the Hook Rate is above 25%. Your ability to craft engaging, effective ads is evident and exciting for future collaborations.

Alex

3%+CTR Achieved

25%+Hook Rate

Incredibly creative work. The video was absolutely perfect as is. She has a natural eye for content that just works.

Muriel

Working with Success has been a great experience. She's very creative, her editing is excellent, and the final content looks polished. Communication is smooth and easy, making the whole process seamless. We look forward to working together again.

Maria

Success was very easy to work with, providing excellent content on a prompt and professional level. Highly recommend her if you're looking for unique and engaging content!

Mandy

A+ Delivery. Her communication was always clear and timely. What stood out most was her ability to digest our brand key message and turn it into an engaging, fun, and effective video.

Sandra

She displayed professionalism, a personable demeanor, and adapted easily to our needs. The final video exceeded expectations, perfectly blending lifestyle shots and dynamic editing. We cannot wait to work with her again.

Fred

Offerings

UGC · Creative Strategy · Consulting

Content Offering

Script Reading
Script Writing
Product Photos
Lifestyle Photos
Lifestyle Videos
Voiceover Videos
Concept Creation
Testimonial Video

UGC Concepts

Paid Social + Organic

Filming
10-60 Second Short-Form Video
Direct Response Formula Copywriting
Editing, Hook, CTAs, Sounds, Text-On-Screen, Voiceovers

Usage Rights & Raw Videos Are Available.
Rates Are Available Upon Request.

Package Options

Storyboard & Content Creation
Organic & Paid Package Options
Monthly Retainer Options Available

Custom Packages Available To Suit Your Business Needs.

Research

Deep-dive into the brand, audience, competitors, and market trends. Understanding the landscape is step zero.

Ideation

Brainstorm concepts, hooks, and angles. Build a swipe file of high-performing references grounded in evidence.

Briefing

Define the creative direction, messaging hierarchy, format selection, and campaign brief with clear objectives.

Content Creation

Script, film, and edit performance-led content. Every element from hook to CTA is intentional.

Evaluation

Deploy with clear success metrics. Analyze CTR, hook rate, and engagement to measure what works.

Launch

Roll out across channels. Paid social, organic, or both. Every variable is tracked.

Creative Analysis

Take what the data says and build again, better. The loop closes and opens at the same time.

Available for consulting engagements with brands and teams looking to build or sharpen their content marketing strategy.

Content Audit

Review your existing content library. Identify what is working, what is not, and why. Deliver actionable recommendations.

Campaign Strategy

Build a data-informed campaign from brief to rollout. Includes messaging framework, format selection, and creative direction.

UGC Program Setup

Help brands build a repeatable UGC pipeline: creator briefs, approval workflows, usage rights, and performance benchmarks.

Team Workshops & Speaking

Workshop facilitation on UGC strategy, direct-response creative, and performance content for teams and creators.

Available for keynotes, panels, and workshops on UGC strategy, performance content, and the intersection of data and creativity.

Keynote Speaking

Engaging presentations on UGC trends, direct-response creative, and building performance-led content strategies that drive measurable results.

Panel Discussions

Bringing real-world experience from 50+ brand partnerships to conversations on influencer marketing, creator economy, and digital strategy.

Workshops & Masterclasses

Hands-on sessions teaching teams how to create high-converting UGC, write direct-response scripts, and build repeatable content systems.

University & Community Events

Sharing insights with students, aspiring creators, and marketing communities on building a career in digital content and UGC.

FasTreat: 2 ads,
1 organic concept.

What brands actually say.

UGC · Creative Strategy · Consulting

Content Offering

UGC Concepts

Package Options

Looking to Collaborate?

Let's make some magic!

Success Wokili

FasTreat: 2 ads,1 organic concept.

What brands actually say.

UGC · Creative Strategy · Consulting

Content Offering

UGC Concepts

Package Options

Looking to Collaborate?

Let's make some magic!

FasTreat: 2 ads,
1 organic concept.